ofzone strives to bridge the gap between advertising spend and commensurate returns. More often than not, most of the advertising campaigns are broadcasted to the larger population and not specific audience or buyer segments. The conventional advertising media does not allow one to do targeted advertising. Airing on television or radio does not allow the marketer to segment the audience based on their preferences or buying behavior or disposable income and so on- on basis of various economic, demographic, social, geographical ... characteristics. At ofzone we strive to do so using not conventional advertising media but digital marketing space.
ofzone provides the solution that will revolutionize the digital marketing space by minimizing the gap between marketing spend and return thus directly improving the bottom line for our partners.