The atEvent Card Scanner app enhances and automates lead capture at events by enabling marketing, event, and field sales staff to scan business cards, add follow-up actions and other context about the prospect interaction, and automatically send the information to their CRM or marketing automation system.
Traditionally, business cards collected at events need to be manually transcribed, a tedious and error-prone process. Additionally, leads generated at events are typically unqualified and lack context. The atEvent Card Scanner app solves these problems by automating the card capture process and allowing users to easily add information around each prospect interaction.
The atEvent Card Scanner app is fully integrated with the most widely used and trusted marketing automation and CRM systems. Prospect contact and interaction data are automatic transferred, enabling rapid prospect follow-up and nurturing.
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